Briogeo Curl Charisma Rice Amino + Avocado Hydrating Shampoo, Define and Moisturize Wavy, Curly, and Coily Hair,Sulfate-free, Anti-Frizz, Hydrating Cleanse, Vegan, Cruelty-Free

OMG this product reconstruct my hair in just 2 weeks of using the whole line, it looks softer, healthy, moisturized and smell incredible. Is a little expensive but worth it.

Good product, I love the travel size.

At first I thought it was pure coincidence that my hair looked so incredible after using this shampoo. Barely any frizz, and my curls were more defined. I honestly thought it was a fluke, so I tested it a few more times using the exact same routine and other hair products but only switching between this shampoo and other shampoos. After numerous tries I can say this Brigeo shampoo does wonders on my thin, 3a/3b hair. I had good hair days for 5 days straight which is unheard of. Also, it’s worthy to mention that I’m very careful about the ingredients in my products and I make sure they’re curl hair approved. Highly recommend! And yes, take it from me that the shampoo you use can make a HUGE difference in how your curls turn out. It can be the reason for unexplainable frizz or lack of curl definition, no matter which styling products you use. I never thought that was the case before.

The rice aminos are amazing for type 3B curls like mine. I was a little disappointed in the bottle sizes which seem to be a bit pricey for the amount you get, but honestly it feels like silk in my hair.

I’ve spent my life using smoothing shampoos on my thick, mainly straight hair with a slight wave, but I recently decided to try this condition along with the matching shampoo to see if it could help boost my natural texture. I did notice a gentle enhancement in wave definition over my usual products, and the conditioner kept my hair well-hydrated without weighing it down. The scent is clean and subtle—not overpowering—which I really appreciated. These align with what reviewers and experts say about this line enhancing natural waves and moisturizing effectively, especially for wavy, thick hair types. That said, for the benefit I experienced, the price feels hard to justify. I don't see myself repurchasing; it's comparable to my drugstore staples, but with only minimal payoff. Packaging also left something to be desired. Similar to the shampoo, the conditioner has a standard flip-top dispenser—but it’s encased in an extra outer cap that serves no real purpose and feels like unnecessary waste. I couldn’t deal with the extra plastic and threw it out after a couple of uses. Verdict: It does gently enhance your natural waves and imparts moisture nicely, but it’s quite pricey relative to the subtle difference it makes—so I’ll likely switch to a more budget-friendly option next time.

I have naturally curly hair and this brand has been excellent for controlling frizz and defining curls. Highly recommend

I am older and have natural curly hair. This product actually works. I love the scent as well as the moisturizing ingredients. PRICE was affordable

I wanted to try this to see if it was worth the hype, and spoiler: it was not. The consistency of this is incredibly watery and does not lather. I thought the first one I got was defective, so I reported it and got a replacement, but the replacement was the exact same consistency. I don't know what's going on with this formula, but as soon as I got some into my hand, most of it ran into the shower, so I had to use a lot to get it into my hair. I have 2-B medium fine hair and this made it feel like it was seized and left my hair stringy and not feeling great. I immediately washed with a clarifying shampoo to get it out.

I’d heard this was good but I’m really wowed. I’ve only used it two times but my hair was already so much softer after one use and my curls formed nicely. I only wash my hair once a week but my hair stayed soft and clean until the next wash and the curls freshened up well with a spritz of water in between. The first time I used the curl charisma mask and the second just the conditioner. I’m staring to get a nice shine without using any product. I couldn’t be happier with this product so far. It was discounted when I purchased but I would pay full price because it’s well worth it.

It's alright, not sure if worth the price. My hair feels almost same as before, same frizzy and same hair fall. But nothing negative or positive

It doesn’t meet the expectations. No difference from a regular shampoo in the supermarket.

it is a little dry which is suitable to oil hair