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COLORCHARM Permanent Liquid Hair Color uses advanced Liquifuse technology to deliver vibrant, fade-resistant color with excellent gray coverage. Available in 62 shades across 5 tonal families, it offers salon-quality results with a simple color-coded system and a gentle floral scent, perfect for professionals seeking long-lasting, brilliant hair color.












































| ASIN | B07Q59GPHL |
| Best Sellers Rank | #9,448 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #101 in Hair Color |
| Brand | COLORCHARM |
| Brand Name | COLORCHARM |
| Color | 4R Cinnamon Brown |
| Container Type | Box |
| Customer Reviews | 4.7 out of 5 stars 215 Reviews |
| Full Cure Time | 30 minutes |
| Hair Color Permanence | Permanent |
| Hair Type | Normal |
| Item Form | Liquid |
| Item Highlight | Vibrant, long lasting, fade resistant results. |
| Item Weight | 1.28 ounces |
| Manufacturer | COLORCHARM |
| Manufacturer Part Number | 99240013922 |
| Material Features | Fade resistant |
| Model Number | 99240013922 |
| Number of Items | 1 |
| Package Information | Box |
| Product Benefits | Vibrant, long lasting, fade resistant results. Excellent gray coverage |
| Recommended Uses For Product | salon |
| UPC | 070018106278 |
| Unit Count | 1.4 Fluid Ounces |
M**N
I love this color so much great for my cool skin tone
This will be my go to color, I love it so much. If you're covering greys do a 30 minimum develop time. Get wella 20v developer for best results.
V**A
BEAUTIFUL color 🤎
As someone who’s attended cosmetology school I’ve always dyed my hair myself for over a decade now & I’ve always used Wella color. My hair was previously lightened to a level 7 copper color. I laid this color on top with a 29 developer and I always get compliments on my hair color. It’s the perfect rich chocolate brown. Will continue to use this product. (Just as a FYI: I have really thick long hair all the way down to my back and I use 2 bottles for one application.)
M**4
Good results!
I have been using this for years. It is a little better than the boxed hair color on the shelf. The color holds up a little longer.
F**R
💚💚
This is my go to color. Works great everytime!
J**J
Great coverage for grey hair
Great coverage. Plenty of product.the color is alot darker then what was expected.
R**O
10/10
Perfect color
A**R
Good
Came as described and no damage.
A**Y
Favorite color
This is always my favorite shade so happy this brand has it on Amazon :)
D**A
Good
Good
J**E
Now is liquid !
It has new presentation, now is liquid . Never tried like that before . Easier than the cream tube .
W**.
Colour did not turn out as expected
Updated August 2025 — be prepared for a VERY STRONG smell — I highly recommend to you. This is a highly ventilated area. Again had the same issue. I had a couple years ago. Despite following all the instructions and removing the darker hair color… I put on medium brown and it came out black. I bought this a few years ago - I had removed the previous dark colour from my hair so had a lighter base (with gray roots), and used the colour Cinnamon with 20 volume developer, expecting a medium-brownish-red. The colour ended up practically the same as before I removed the original (dyed) colour. I’m sure there is a technical explanation for this, but disappointed that after all the effort, we ended back at square one with hair in better condition, which is something I guess!
D**A
Horrible
The colour is not as the picture is super dark damage in my hair fully
Trustpilot
4 days ago
1 month ago