---
product_id: 4026021
title: "The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters"
brand: "joseph sugarman"
price: "KD 9.47"
currency: KWD
in_stock: true
reviews_count: 5
url: https://www.desertcart.com.kw/products/4026021-the-adweek-copywriting-handbook-the-ultimate-guide-to-writing-powerful
store_origin: KW
region: Kuwait
---

# The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters

**Brand:** joseph sugarman
**Price:** KD 9.47
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters by joseph sugarman
- **How much does it cost?** KD 9.47 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.com.kw](https://www.desertcart.com.kw/products/4026021-the-adweek-copywriting-handbook-the-ultimate-guide-to-writing-powerful)

## Best For

- joseph sugarman enthusiasts

## Why This Product

- Trusted joseph sugarman brand quality
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## Description

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## Images

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## Customer Reviews

### ⭐⭐⭐⭐⭐ Phase II copywriting.
*by M***Y on May 5, 2007*

If you are interested in learning copywriting, I would only say do one thing before reading this book; read it only AFTER you have read something else to get you started. Either Bowerman's "Well-fed Writer", Bly's "Secrets of a Freelance Writer" Slaunwhite's "Start and Run a Copywriting Business" or Meanwell's "The Wealthy Writer." Any one of these books will give you a solid foundation to build upon.THE ADWEEK COPYWRITING BOOK by Joe Sugarman is a "must read". I believe, however, you will gain more value from this incredible book if you use this as somewhat of a "second phase" of your copywriting education. That's not to say Sugarman's book is difficult to understand. It's not. There are just some other things you need to learn and understand first.This book is brilliantly laid out in a step-by-step, easy to follow format with wide margins for lots of notes. Sugarman takes you through the process of actually writing copy from beginning to end. The emphasis here is on print advertising, but the relation and application to any other form of copywriting is easily discernable. The brief final section of the book even covers writing for other types of media.Sugarman is a great teacher. This book pulls largely from the training seminar Sugarman taught for many years. Only you get the $2,000 seminar for the price of a book. What a deal!

### ⭐⭐⭐⭐⭐ Extremely Powerful!!!
*by C***S on January 24, 2008*

This book is Truly Amazing. I'm not a copywriter. Never intend to be one. I'm in the speaking/training business, and I needed some material that would teach me how to write successful copy. Since I have to do my own marketing, I needed something that would help me right away. Plus, I didn't want to lose any more money buying books to teach me about copy writing that simply DID NOT WORK. I have bought a couple that were a total loss of my money. I won't mention the names of the books because I don't want to offend anyone. But I will say this about this book (and by the way, this is my FIRST review for any book I've bought), if you're looking for a method that is VERY EASY TO UNDERSTAND, FOLLOWS A LOGICAL PROCESS THAT WORKS, and is GUARANTEED TO GET YOU RESULTS, then you owe it to yourself to BUY THIS BOOK.I just wish I knew about this book BEFORE I wasted my money on the other books I bought. Joseph's methods are so POWERFUL, I even use them when I'm speaking. I keep my audiences SPELLBOUND. They hang to EVERY WORD I say. Now, just imagine... if people give me their attention to a 45-60 minute speech, can you see what it will do for your copy? People respond the way I want them to respond as a result of the methods I'm using from Joseph Sugarman.I'm VERY GRATEFUL I bought this book. You'll be GRATEFUL too. Buy it!

### ⭐⭐⭐⭐⭐ Detailed book
*by S***C on August 31, 2020*

Very great book, a lot of examples about copywriting and how to make a good copy, what is important and everything is divided in section.I am planning to do e commerce but this book is more I can expect. I recommend everyone who want to do ecommerce and be a good Copywriting.

## Frequently Bought Together

- The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters
- Copywriter's Handbook
- Ogilvy on Advertising

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*Product available on Desertcart Kuwait*
*Store origin: KW*
*Last updated: 2026-03-02*