---
product_id: 47811080
title: "The Digital Helix: Transforming Your Organization's DNA to Thrive in the Digital Age Hardcover – October 3, 2017"
brand: "michael galechris aarons"
price: "KD 7.00"
currency: KWD
in_stock: true
reviews_count: 6
url: https://www.desertcart.com.kw/products/47811080-the-digital-helix-transforming-your-organizations-dna-to-thrive-in
store_origin: KW
region: Kuwait
---

# The Digital Helix: Transforming Your Organization's DNA to Thrive in the Digital Age Hardcover – October 3, 2017

**Brand:** michael galechris aarons
**Price:** KD 7.00
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** The Digital Helix: Transforming Your Organization's DNA to Thrive in the Digital Age Hardcover – October 3, 2017 by michael galechris aarons
- **How much does it cost?** KD 7.00 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.com.kw](https://www.desertcart.com.kw/products/47811080-the-digital-helix-transforming-your-organizations-dna-to-thrive-in)

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- michael galechris aarons enthusiasts

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## Description

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## Customer Reviews

### ⭐⭐⭐⭐⭐ 







  
  
    The Digital Helix- Informative!
  

*by P***A on Reviewed in the United States on October 25, 2017*

The Digital Helix is a book on the importance of technology and change. It tells us how to use technology to the best manner in our life. Numerous stories are shard such as the group of four ladies in Uganda who found a cheap and easy diagnostic tool for the deadly sickle cell anemia. There are also examples of business leaders who thought out of the ordinary and implemented innovative technological changes to lead their company to become market leaders. The trick was to catch and implement the change early and to know which technology would be good for their organizations. Of course there were mistakes and perils which cost some companies millions of dollars in losses, but ultimately the companies were able to recover and move out of these failures towards phenomenal successes because they were able to understand and use the advantage of digital.However, not all digital  advancement is good. Any digital spice or flavor is wasted in the absence of organization, coherence, unity and building of congruent digitally oriented strategy.The book is very interesting and informative as it leads us through the digital helix. However, sometimes I felt that the book was a little lengthy and took more words to prove its point. Still, there are gems of wisdom present that makes this book really useful

### ⭐⭐⭐⭐⭐ 







  
  
    Sometimes it works out great, sometimes it seems like they are just incorporating ...
  

*by K***N on Reviewed in the United States on October 29, 2017*

This book is vital to any season business looking to attract new young talent and keep up with the times. I am in my 20s and I have completed internships, worked, and completed freelance work for a number of companies looking to attract my age group and keep up with the ever changing technology. Sometimes it works out great, sometimes it seems like they are just incorporating technology for the sake of technology. This guide is what makes the difference.Their explanation for what digital presence is and is not, really forces you to analyze the meaning behind why companies do what they do. It puts technology into perspective, by referencing how it is supposed to help your company rather than just keep you up with the times or replicating what a competitor does. I think this is probably very common with a lot of companies, especially those older ones who have trouble “learning new tricks”. It is helpful for those folks and us just entering the workforce. For those of us that grew up with technology now can learn how to combine it with business in ways never taught before. Even if you are a staff level employee, this book brings up plenty opportunity for discussion at your company on how to make it better for everyone. Totally worth a read.

### ⭐⭐⭐⭐⭐ 







  
  
    Really good stuff
  

*by D***B on Reviewed in the United States on November 21, 2017*

This is a really good book, and will help guide you along your own personal “web journey”, whatever that may be. The truth is, the world of business and communication is rapidly changing, and there are no if’s and’s or but’s about it that you’ll get left in the dust if you don’t learn to keep up with online competition in terms of digital marketing, networking, traffic management, content development, and site building. I bought this book as a resource for a niche .com startup, and it honestly is chock-full of information that I’ll directly be putting to use. The material on how to incorporate accessible data into your content curation and content-development techniques are especially critically. Google is the contemporary encyclopedia - if you don’t know how to access and use the data contained within, your relevant knowledge will be severely marginalized. This book will genuinely help make your digital presence become (and stay) relevant in an increasingly-competitive online world.

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*Product available on Desertcart Kuwait*
*Store origin: KW*
*Last updated: 2026-05-21*