--- product_id: 637068605 title: "PROVOKE Go Ashy Shampoo 200ml, Remove Brassiness & Adds Silvery Tone to Hair, Formulated with Triple Toning Technology, Turn Warm & Brassy Hair to Cool & Ashy" brand: "provoke" price: "KD 1.50" currency: KWD in_stock: true category: "Provoke" url: https://www.desertcart.com.kw/products/637068605-provoke-go-ashy-shampoo-200ml-remove-brassiness-and-adds-silvery store_origin: KW region: Kuwait --- # Hydrating Formula 1 Wash Transformation Triple Toning Tech PROVOKE Go Ashy Shampoo 200ml, Remove Brassiness & Adds Silvery Tone to Hair, Formulated with Triple Toning Technology, Turn Warm & Brassy Hair to Cool & Ashy **Brand:** provoke **Price:** KD 1.50 **Availability:** ✅ In Stock ## Summary > ❄️ Cool Your Color, Own Your Glow ## Quick Answers - **What is this?** PROVOKE Go Ashy Shampoo 200ml, Remove Brassiness & Adds Silvery Tone to Hair, Formulated with Triple Toning Technology, Turn Warm & Brassy Hair to Cool & Ashy by provoke - **How much does it cost?** KD 1.50 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.com.kw](https://www.desertcart.com.kw/products/637068605-provoke-go-ashy-shampoo-200ml-remove-brassiness-and-adds-silvery) ## Best For - provoke enthusiasts ## Why This Product - Trusted provoke brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Easy 5-Minute Ritual:** Smooth on wet hair, leave for 5 minutes, rinse, and reveal refreshed color. - • **Universal Color Care:** Perfect for blondes, silvers, brunettes, and balayage — inclusive color protection. - • **Hydrate & Shine Boost:** Moisturizes hair while enhancing salon-quality shine and softness. - • **Triple Toning Technology:** Advanced formula targets yellow and orange hues with precision. - • **Brassiness? Gone in One Wash:** Instantly neutralizes warm, brassy tones for a cool, ashy finish. ## Overview PROVOKE Go Ashy Shampoo is a 200ml color-correcting shampoo formulated with triple toning technology to instantly remove brassiness and add a silvery, ashy hue. Suitable for all hair colors including blondes, silvers, brunettes, and balayage, it hydrates and enhances shine while neutralizing unwanted warm tones in just one wash. Paraben-free, hypoallergenic, and cruelty-free, it delivers a salon-quality finish with a simple 5-minute application. ## Description Product Description PROVOKE Go Ashy Shampoo 200 ml. Remove brassiness and add an ashy hue to your hair, all at once. Formulated with triple toning technology, turn your warm and brassy hair to cool and ashy in just 1 wash. Suitable for light blondes, silver, white, brunette colours and balayage. Go Ashy shampoo helps to counteract and neutralise brassy, yellow or orange tones for colour that appears cleansed and refreshed. The moisturising formula provides hydration while enhancing shine for a salon-quality finish. Use with PROVOKE Go Asy Conditioner for best results. Ingredients Aqua (Water), Sodium Laureth Sulfate, Sodium Chloride, Coco-Glucoside, PEG-7 Glyceryl Cocoate, Disodium Cocoamphodiacetate, Parfum (Fragrance), Glycol Distearate, Sodium Benzoate, Phenoxyethanol, Glycerin, Potassium Sorbate, Glyceryl Oleate, Citric Acid, Laureth-4, Panthenol, PEG-150 Pentaerythrityl Tetrastearate, PEG-6 Caprylic/Capric Glycerides, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Benzophenone-4, Linalool, Sodium Hydroxide, Hexyl Cinnamal, Hydroxycitronellal, Alpha-isomethyl Ionone, Citronellol, Geraniol, Hydrogenated Palm Glycerides Citrate, Tocopherol, CI 60730 (Acid Violet 43), HC Blue No. 2, CI 42090 (Blue 1) P.when('A').execute(function(A) { A.on('a:expander:toggle_description:toggle:collapse', function(data) { window.scroll(0, data.expander.$expander[0].offsetTop-100); }); }); Directions Wet hair, Smooth through, leave on for 5 minutes, rinse and follow with Provoke Go Ashy Conditioner Safety Warning For external use only. Purple and Black pigments can stain, please wear protective gloves and avoid contact with clothing & porous surfaces. Avoid contact with the eyes. In case of contact, rinse thoroughly with water. Use as directed. Manufacturer Contact Information Royal Sanders Brands Limited, Preston, PR2 5NA, UK. Industriepark Vliedberg 12, Vlijmen, 5251 RG, NL. See more ## Features - Remove brassiness and add an ashy hue to your hair, all at once - Formulated with triple toning technology - Turn your warm and brassy hair to cool and ashy in just 1 wash - For Blondes, Silvers, Brunettes and Balayage - Wet hair, Smooth through, leave on for 5 minutes, rinse and follow with Provoke Go Ashy Conditioner ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B0D5QRYXSJ | | ASIN | B0D5QRYXSJ | | Active Ingredients | Sodium Chloride, Sodium Laureth Sulfate | | Age Range Description | Adult | | Benefits | Brightening, Color Protection, Freshening, High Gloss, Shining | | Best Sellers Rank | 695 in Beauty ( See Top 100 in Beauty ) 69 in Shampoos (Beauty) | | Brand Name | PROVOKE | | Customer Reviews | 4.4 4.4 out of 5 stars (659) | | Customer reviews | 4.4 4.4 out of 5 stars (659) | | Hair Type | All, Color Treated, Dry, Dull, Normal | | Item Dimensions | 36 x 58 x 175 millimetres | | Item Form | Cream | | Item model number | 40027079 | | Language | English | | Liquid Volume | 200 Millilitres | | Manufacturer | Karium Ltd | | Manufacturer | Karium Ltd | | Manufacturer Contact Information | Royal Sanders Brands Limited, Preston, PR2 5NA, UK. Industriepark Vliedberg 12, Vlijmen, 5251 RG, NL. | | Manufacturer Part Number | 40027079 | | Material Type Free | Paraben Free, Shellfish Free, Silicone Free | | Model Number | 40027079 | | Number of Items | 1 | | Other Special Features of the Product | Hypoallergenic, Not Tested On Animals | | Product Dimensions | 3.6 x 5.8 x 17.5 cm; 240 g | | Recommended Uses For Product | Color Protection, Dryness, Dullness, Hair Breakage, Split Hair | | Scent Name | Floral | | Suitable Hair Colour | All Hair Colours | | Unit Count | 200.0 millilitre | ## Product Details - **Age range (description):** Adult - **Brand:** PROVOKE - **Hair type:** All, Color Treated, Dry, Dull, Normal - **Item form:** Cream - **Scent:** Floral ## Images ![PROVOKE Go Ashy Shampoo 200ml, Remove Brassiness & Adds Silvery Tone to Hair, Formulated with Triple Toning Technology, Turn Warm & Brassy Hair to Cool & Ashy - Image 1](https://m.media-amazon.com/images/I/61L9UxDrfDL.jpg) ![PROVOKE Go Ashy Shampoo 200ml, Remove Brassiness & Adds Silvery Tone to Hair, Formulated with Triple Toning Technology, Turn Warm & Brassy Hair to Cool & Ashy - Image 2](https://m.media-amazon.com/images/I/71JdPa6aE7L.jpg) ![PROVOKE Go Ashy Shampoo 200ml, Remove Brassiness & Adds Silvery Tone to Hair, Formulated with Triple Toning Technology, Turn Warm & Brassy Hair to Cool & Ashy - Image 3](https://m.media-amazon.com/images/I/61f8W3CY-sL.jpg) ![PROVOKE Go Ashy Shampoo 200ml, Remove Brassiness & Adds Silvery Tone to Hair, Formulated with Triple Toning Technology, Turn Warm & Brassy Hair to Cool & Ashy - Image 4](https://m.media-amazon.com/images/I/61rt-SxMRvL.jpg) ![PROVOKE Go Ashy Shampoo 200ml, Remove Brassiness & Adds Silvery Tone to Hair, Formulated with Triple Toning Technology, Turn Warm & Brassy Hair to Cool & Ashy - Image 5](https://m.media-amazon.com/images/I/61bjpbpR87L.jpg) ## Available Options This product comes in different **Configuration, Size, Style** options. ## Frequently Bought Together - PROVOKE Go Ashy Shampoo 200ml, Remove Brassiness & Adds Silvery Tone to Hair, Formulated with Triple Toning Technology, Turn Warm & Brassy Hair to Cool & Ashy - PROVOKE Touch of Silver Go Icy Conditioner 200ml, Icy Platinum Look in Just 1 Wash, Triple Toning Technology, Cool Down Brassy Tones for an Extra Light Colour, Enriched Keratin to Hydrate - PROVOKE Go Icy Intensive Toning Hair Mask 300 ml Intensely Brightens Blonde, White and Grey Hair for An Extra Bright Icy Platinum Effect --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.com.kw/products/637068605-provoke-go-ashy-shampoo-200ml-remove-brassiness-and-adds-silvery](https://www.desertcart.com.kw/products/637068605-provoke-go-ashy-shampoo-200ml-remove-brassiness-and-adds-silvery) --- *Product available on Desertcart Kuwait* *Store origin: KW* *Last updated: 2026-05-18*