---
product_id: 725224751
title: "Marketing Strategy: Text and Cases"
price: "KD 82.32"
currency: KWD
in_stock: false
reviews_count: 5
url: https://www.desertcart.com.kw/products/725224751-marketing-strategy-text-and-cases
store_origin: KW
region: Kuwait
---

# Marketing Strategy: Text and Cases

**Price:** KD 82.32
**Availability:** ❌ Out of Stock

## Quick Answers

- **What is this?** Marketing Strategy: Text and Cases
- **How much does it cost?** KD 82.32 with free shipping
- **Is it available?** Currently out of stock
- **Where can I buy it?** [www.desertcart.com.kw](https://www.desertcart.com.kw/products/725224751-marketing-strategy-text-and-cases)

## Best For

- Customers looking for quality international products

## Why This Product

- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Description

desertcart.co.jp: Marketing Strategy: Text and Cases : Ferrell, O. C., Hartline, Michael D.: Foreign Language Books

Review: Unnecessarily expensive and no audio is available.
Review: ok

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Customer Reviews | 4.4 4.4 out of 5 stars (156) |
| Dimensions  | 8.25 x 0.75 x 10.25 inches |
| ISBN-10  | 1285073045 |
| ISBN-13  | 978-1285073040 |
| Language  | English |
| Paperback  | 587 pages |
| Publication date  | December 20, 2012 |
| Publisher  | South-Western Pub; 6th edition (December 20, 2012) |

## Images

![Marketing Strategy: Text and Cases - Image 1](https://m.media-amazon.com/images/I/61s4uTcqIfL.jpg)

## Customer Reviews

### ⭐ Review
*by L***M on November 7, 2015*

Unnecessarily expensive and no audio is available.

### ⭐⭐⭐⭐ Review
*by A***I on March 23, 2015*

ok

### ⭐⭐ Review
*by D***M on February 27, 2016*

This was required reading for an MBA class. The necessary strategic marketing content is included. However, this text is not an overly effective delivery of the content. The authors are entirely too wordy. Every chapter includes droning examples of the covered subject I realize this is offered to help student receive some form of real-world insight. However, it feels like the authors just added a bunch of fluff to increase the size of the text. There is ample opportunity to use more bullet points that would make critical content stand out. Instead, the authors use a "beyond the pages" approach and exhibit boxes. The exhibit boxes are not that bad yet also include way to much information. The exhibit boxes should be re-written to add only vital points to avoid cluttering the delivery and confusing students. I found the beyond the pages examples useless. They may be good stories (or not) yet are only helpful if your professor is testing you using that content. Overall, I suggest the above formatting and content changes. Again, the content is there and you an learn using this book. I just didn't like it.

## Frequently Bought Together

- Marketing Strategy, Text and Cases
- Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant
- Strategic Thinking: A Four Piece Puzzle

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*Product available on Desertcart Kuwait*
*Store origin: KW*
*Last updated: 2026-01-28*