---
product_id: 84586988
title: "L’Oreal Paris Superior Preference Fade-Defying Color + Shine System, 5MB Medium Auburn(Packaging May Vary), Pack of 1,"
brand: "l'oreal paris"
price: "KD 6.70"
currency: KWD
in_stock: true
reviews_count: 13
category: "L'oreal Paris"
url: https://www.desertcart.com.kw/products/84586988-l-oreal-paris-superior-preference-fade-defying-color-shine-system
store_origin: KW
region: Kuwait
---

# 8 weeks fade-defying color 50+ luminous shades Care Supreme Conditioner with Camelina Oil & Vitamin E L’Oreal Paris Superior Preference Fade-Defying Color + Shine System, 5MB Medium Auburn(Packaging May Vary), Pack of 1,

**Brand:** l'oreal paris
**Price:** KD 6.70
**Availability:** ✅ In Stock

## Summary

> ✨ Own your glow with color that lasts and shines bright! ✨

## Quick Answers

- **What is this?** L’Oreal Paris Superior Preference Fade-Defying Color + Shine System, 5MB Medium Auburn(Packaging May Vary), Pack of 1, by l'oreal paris
- **How much does it cost?** KD 6.70 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.com.kw](https://www.desertcart.com.kw/products/84586988-l-oreal-paris-superior-preference-fade-defying-color-shine-system)

## Best For

- l'oreal paris enthusiasts

## Why This Product

- Trusted l'oreal paris brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Gray Coverage & Shine:** Perfectly covers gray hair while delivering intense shine and soft texture.
- • **Effortless Application:** Smooth cream formula with included gloves ensures a mess-free, salon-quality experience at home.
- • **Long-Lasting Brilliance:** Enjoy vibrant, fade-defying color that stays radiant for up to 8 weeks.
- • **Nourishing Care Supreme:** Infused with Camelina Oil, Vitamin E, and UV filters for silky, shiny hair.
- • **Signature Shade Spectrum:** Choose from over 50 luminous shades to express your unique style.

## Overview

L’Oreal Paris Superior Preference Fade-Defying Color + Shine System delivers permanent, vibrant hair color that lasts up to 8 weeks. Featuring a unique translucent gel formula paired with a conditioning treatment enriched with Camelina Oil, Vitamin E, and UV filters, it offers over 50 luminous shades for personalized style. This alcohol-free cream ensures easy application, excellent gray coverage, and leaves hair silky, shiny, and nourished.

## Description

Since 1973, L'Oréal Superior Preference has been our gold standard in permanent hair color – delivering extraordinary shine and luminous hair color that lasts and lasts. What makes Superior Preference hair color so special is our unique Fade-Defying Color and Shine System that pairs our translucent gel formula with our famous Care Supreme Conditioning treatment. The end result is beautifully crafted, long lasting hair color with depth and dimension. Available in over 50 luminous shades so you can find your own signature color.

Review: No Orange Tones, Just Perfect Color - I recently tried this Dark Ash Blonde / Dark Ash Brown hair dye, and I am very impressed with the results. The color turned out exactly as expected — a beautiful, natural-looking shade with cool undertones and no unwanted red or orange hues. The application process was simple and easy to follow. The formula had a smooth consistency, making it easy to apply evenly without dripping. I also liked that the smell was not too strong compared to other hair dyes. After rinsing and drying my hair, it felt soft, shiny, and healthy. The color provided great coverage, even on grays, and left my hair looking refreshed and natural. Overall, I highly recommend this product to anyone looking for a cool-toned blonde or light brown shade. I would definitely buy it again.
Review: Great Results! - I couldn't be happier with the results! This product exceeded my expectations in every way. The application process was incredibly easy. The included gloves were a nice touch, and the cream formula spread smoothly without any drips. The color turned out to be vibrant and rich. I chose the shade "Lightest Natural Blonde 9.5NB," and it provided beautiful depth, enhancing my natural color. Post-application, my hair felt silky and shiny rather than dry and brittle. I noticed a significant improvement in its overall texture, which was a pleasant surprise. I highly recommend Loreal Hair Color to anyone looking for an at-home hair dye option. It’s effective, easy to use, and leaves your hair feeling fabulous. I will definitely be using this product again!

## Features

- L'Oreal Paris Superior Preference hair color is our true gold standard of Color and Shine, since 1973
- Fade-defying color for up to eight weeks and shine system creates a rich, long-lasting color spectrum
- Available in over 50 luminous shades, ranging a wide spectrum from champagne blonde, to rich brown and deep red
- Includes our color protective Care Supreme Conditioner formulated with Camelina Oil, anti-oxidant Vitamin E and UV filter
- Each Superior Preference hair color is crafted to show infinite tones and reflect, so you can find your own Superior Preference signature

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B071F2F6WZ |
| Best Sellers Rank | #167 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #2 in Hair Color |
| Brand | L'Oreal Paris |
| Brand Name | L'Oreal Paris |
| Color | 5MB Medium Auburn |
| Container Type | Box |
| Customer Reviews | 4.5 out of 5 stars 55,889 Reviews |
| Full Cure Time | 8 Weeks |
| Hair Color Permanence | Permanent |
| Hair Type | All |
| Item Form | Cream |
| Item Weight | 0.4 Ounces |
| Manufacturer | LORBS |
| Manufacturer Part Number | 071249253090 |
| Material Features | Compostale |
| Material Type Free | Alcohol Free |
| Model Number | 173266 |
| Number of Items | 1 |
| Package Information | Box |
| Product Benefits | Conditioning, Hair Coloring |
| Recommended Uses For Product | Softening |
| Suitable Hair Color | All Hair Colors |
| UPC | 071249253090 |
| Unit Count | 1 Count |

## Product Details

- **Brand:** L'Oreal Paris
- **Color:** 5MB Medium Auburn
- **Item Form:** Cream
- **Package Information:** Box
- **Product Benefits:** Conditioning, Hair Coloring

## Images

![L’Oreal Paris Superior Preference Fade-Defying Color + Shine System, 5MB Medium Auburn(Packaging May Vary), Pack of 1, - Image 1](https://m.media-amazon.com/images/I/81OO4GhX2eL.jpg)
![L’Oreal Paris Superior Preference Fade-Defying Color + Shine System, 5MB Medium Auburn(Packaging May Vary), Pack of 1, - Image 2](https://m.media-amazon.com/images/I/91o8Edy6KlL.jpg)
![L’Oreal Paris Superior Preference Fade-Defying Color + Shine System, 5MB Medium Auburn(Packaging May Vary), Pack of 1, - Image 3](https://m.media-amazon.com/images/I/71dQq9O-1FL.jpg)
![L’Oreal Paris Superior Preference Fade-Defying Color + Shine System, 5MB Medium Auburn(Packaging May Vary), Pack of 1, - Image 4](https://m.media-amazon.com/images/I/81548BoFCfL.jpg)
![L’Oreal Paris Superior Preference Fade-Defying Color + Shine System, 5MB Medium Auburn(Packaging May Vary), Pack of 1, - Image 5](https://m.media-amazon.com/images/I/71e1ua0plTL.jpg)

## Available Options

This product comes in different **Color, Size** options.

## Questions & Answers

**Q: What is L’Oreal Preference haircolor?​**
A: Preference provides up to 9 weeks of fade-defying, luminous color, with natural-looking highs & lows, and beautiful gray coverage. The kit also has a color protective Shine Protect Conditioner so hair is left soft and silky to the touch.

**Q: What has changed with the new formula?**
A: New and improved Superior Preference Hair Color now provides up to 9 weeks of fade-defying color with a new, no-drip texture to allow for a more precise application.

**Q: What is the difference between L’Oreal Preference and L’Oreal Excellence haircolor?**
A: Preference is a liquid gel color that provides fade-defying color for up to 9 weeks. For multi-dimensional, salon-inspired results, use Preference. Excellence is a crème color that provides 100% gray coverage. To cover resistant grays, use Excellence

**Q: Which L’Oreal Preference shade should I choose?**
A: There is a shade guide included on the back of each pack to show the color results depending on your starting hair color. Color result may vary depending on your starting hair color and condition.

**Q: What should I use to maintain my hair color?**
A: To maintain your salon-inspired results, we recommend using L’Oreal Paris Everpure Bonding Shampoo and Conditioner.

## Customer Reviews

### ⭐⭐⭐⭐⭐ No Orange Tones, Just Perfect Color
*by C***O on April 12, 2026*

I recently tried this Dark Ash Blonde / Dark Ash Brown hair dye, and I am very impressed with the results. The color turned out exactly as expected — a beautiful, natural-looking shade with cool undertones and no unwanted red or orange hues. The application process was simple and easy to follow. The formula had a smooth consistency, making it easy to apply evenly without dripping. I also liked that the smell was not too strong compared to other hair dyes. After rinsing and drying my hair, it felt soft, shiny, and healthy. The color provided great coverage, even on grays, and left my hair looking refreshed and natural. Overall, I highly recommend this product to anyone looking for a cool-toned blonde or light brown shade. I would definitely buy it again.

### ⭐⭐⭐⭐⭐ Great Results!
*by D***A on March 6, 2026*

I couldn't be happier with the results! This product exceeded my expectations in every way. The application process was incredibly easy. The included gloves were a nice touch, and the cream formula spread smoothly without any drips. The color turned out to be vibrant and rich. I chose the shade "Lightest Natural Blonde 9.5NB," and it provided beautiful depth, enhancing my natural color. Post-application, my hair felt silky and shiny rather than dry and brittle. I noticed a significant improvement in its overall texture, which was a pleasant surprise. I highly recommend Loreal Hair Color to anyone looking for an at-home hair dye option. It’s effective, easy to use, and leaves your hair feeling fabulous. I will definitely be using this product again!

### ⭐⭐⭐⭐⭐ Perfect!
*by B***A on May 10, 2026*

Perfect color! I’m trying not to bleach my hair anymore and I wanted to be a very light blonde. This worked perfect. It was the perfect color, it is platinum without the bleach. The conditioner is amazing so happy I found this color.

## Frequently Bought Together

- L'Oreal Paris Superior Preference Fade-Defying Color + Shine System, 5MB Medium Auburn(Packaging May Vary), Pack of 1,
- L'Oreal Paris Excellence Creme Permanent Triple Care Hair Color, 6R Light Auburn, Gray Coverage For Up to 8 Weeks, All Hair Types, Pack of 1
- L'Oreal Paris Magic Root Cover Up Gray Concealer Spray Red 2 oz.(Packaging May Vary)

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**Shop now:** [https://www.desertcart.com.kw/products/84586988-l-oreal-paris-superior-preference-fade-defying-color-shine-system](https://www.desertcart.com.kw/products/84586988-l-oreal-paris-superior-preference-fade-defying-color-shine-system)

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*Product available on Desertcart Kuwait*
*Store origin: KW*
*Last updated: 2026-05-16*