IT Cosmetics CC+ Cream SPF 50+ Full-Coverage CC Foundation, Hydrating Skincare, With Hyaluronic Acid, Niacinamide & Vitamin E for a Radiant Finish, Your Skin But Better, Shade: Fair Beige, 32ml

I love this CC cream. It really is the best for my skin now im in my 40s. I suffer slight redness around my nose. Hyperpigmentation from the sun. Dark circles. But worry no more! This cream covers all blemishes and colour corrects easily. I tend to buy light in winter and medium in summer ans sometimes mix the two shade to create the perfect shade. The application is easy on my skin it melts all my imperfections away. I apply it the same as i would foundation but with this, i no longer need foundation. Its super moisturising. Leaving a nice dewy look on my skin. I use a setting spray to lock in the longevity on my skin. When i first tried this i bought the smaller tube just to make sure the shade suited me. Which offered more value for money but now i know my shade im happy to to for the normal sized one.

I tried the iT Cosmetics Full Coverage Foundation with SPF 50, and it felt like more than just makeup. The coverage was good without feeling heavy, and it evened out my skin tone well. I liked that it included hyaluronic acid and vitamin E, which made my skin feel a bit more hydrated during the day. The SPF 50 gave me peace of mind when out in the sun, so I didn’t have to layer on extra sunscreen. It blended smoothly and lasted most of the day without needing many touch-ups. Overall, it felt like a foundation that cared for my skin while giving a natural, full coverage look. Protective coverage that feels light I tried the iT Cosmetics Full Coverage Foundation with SPF 50, and it felt like more than just makeup. The coverage was good without feeling heavy, and it evened out my skin tone well. I liked that it included hyaluronic acid and vitamin E, which made my skin feel a bit more hydrated during the day. The SPF 50 gave me peace of mind when out in the sun, so I didn’t have to layer on extra sunscreen. It blended smoothly and lasted most of the day without needing many touch-ups. Overall, it felt like a foundation that cared for my skin while giving a natural, full coverage look. Protective coverage that feels light

I picked this up last August and I’m honestly shocked I still have so much left. You genuinely only need a pea-sized amount for your whole face. It covers redness and evens out my skin but still looks like skin, not makeup. The SPF means I can skip a step in the morning. Doesn’t cling to dry patches and hasn’t caused breakouts. For the price, it’s lasted 8+ months — best value base product I’ve owned. I’m ordering more for my nieces , I brought back in the Philippines Dec 2025 and they all love it. But of course I Did not let them steal it from me. So next month I’m bringing some for them 🤭🥰 . #bestauntie

I found it really difficult to gauge what shade would suit my skin tone and boy did I get it wrong! The shade I opted for was so pale it would pass for Halloween makeup! My advice is purchase at least one shade darker than you would normally buy. The consistency is also quite thick so a little goes a long way. Not a fan of the smell, but the main issue for me was the colour match. I suspect that if you can nail the colour, then the product would be quite good, particularly for those who like a fuller coverage.

Great foundation, would recommend for daily use. Great coverage and easy to apply. I have been using it for years without fail

⭐️I don’t usually write reviews, but this is honestly the best full coverage dewy foundation, I’ve ever used! I won’t be purchasing any other brand. And yes this is expensive and it’s worth finding what website will have the cheapest offer. Overall, you don’t need a primer, powder and this can replace concealer. So you do save money in regards for not needing the extra makeup items that you would usually use. I’m in my 30’s and have dry skin, I do have a good skin prep before I apply the cc foundation. My skin looks so healthy while using this, and I love the anti aging properties. This is a win win! (If I’m really on a budget I would use Maybelline skin tint) but honestly can’t wait to try the concealer next. 📣

It's always tricky trying to match your skin colour on a new product that you're acquiring over the internet and I did find that this was slightly pale for my fair skin, but I can just about get away with it. It appears to be good quality and looks natural, but I've always found it easier to apply a foundation stick rather than a cream as I feel it's easier to get an even coverage that way, so on the whole that's what I would prefer. It's not sticky and is thick enough to get decent coverage, and I liked the fact that it has a push-down dispenser, which makes it easier to control the amount you're using at one time. It's good that it has SPF 50 protection, but at £27.78 at time of writing, it's a bit expensive.

This product is lovely and easy to massage in over face I would definitely recommend it.