Eyeshadow Primer Potion, Smooths Imperfections, Preps Lids for Vibrant Crease-Free Makeup, Up to 24-Hour Long-Lasting, Vegan Formula*, Polymer Technology, Original Transparent Shade, 10ml

The best eyeshadow primer I’ve used, my glitters stay put all day with no fallout

I swear by this primer as an everyday wear. It keeps eyeshadow in place day to night in all weathers.

This primer works really well, I’ve bought multiple times and my mum always asks for this as her gift for bit that/Christmas too as she says it is non clumping so great for aging skin

Stops eye pencil from smudging

I bought this product on Black Friday discount just to try as a lot of people swear by it. It's pretty good, it allows the eyeshadow to pack on more intensely but I don't necessarily find it to be life changing to my makeup routine. The average person who isn't a working Makeup Artist may not need this because it can complicate the blending of shadows as dark or saturated colors can stick so well onto the tacky/wet primer that they'll leave little round marks from your brush's first application that can be harder to blend out. So I still prefer applying eyeshadow over my powdered lids, which I find lets the colors blend better as it is powder-on-powder. It can be used to make glitter adhere more strongly and stand out more though. Also decent for a cut crease. So for me it's not worth the full retail price, but it may just be for you!

My go-to eyeshadow primer, nothing compares!

I've just bought the third primer and I've been using this product for the last 3 years. This is the only make-up product I was missing to keep my eyeliner on for the whole day. If you find that your eyeliner disappears over the day on the top of your eyelids, this will solve it. The primer is like a thick cream, so I find it easiest to apply it and smooth it over with my finger. The "problem" is that a waterproof eyeliner becomes even more waterproof with this base, so you'll need a good make-up remover. (For that, Nivea's Double Effect make-up was the only remover that works for me.)

I LOVE love this primer - I’ve been using it for years. I have forgotten to put primer on before putting on my eyeshadow and it’s faded half way through the day! This primer really is the best, my eyeshadow still looks just as good at the end of the night when I’ve applied it in the morning!