

✨ Elevate your hair game with Brazilian Joia™ — where strength meets irresistible smoothness!
Brazilian Joia™ Strengthening + Smoothing Shampoo is a sulfate-free, color-safe formula designed for fine to medium hair. Powered by SOL Seal Technology™, Brazil Nut Oil, and Buriti Fruit, it repairs damage, fights frizz, and hydrates without weighing hair down. Infused with the iconic Cheirosa ’62 scent, this vegan and cruelty-free shampoo delivers salon-quality results while protecting your hair’s health and vibrancy.
























| ASIN | B0BWKXCVNR |
| Age Range (Description) | Adult |
| Age Range Description | Adult |
| Best Sellers Rank | #21,589 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #664 in Hair Shampoo |
| Brand | Sol de Janeiro |
| Brand Name | Sol de Janeiro |
| Customer Reviews | 4.5 out of 5 stars 1,492 Reviews |
| Global Trade Identification Number | 00810912033665 |
| Hair Type | fine, All |
| Item Dimensions | 2.56 x 2.56 x 5.9 inches |
| Item Form | Gel |
| Item Weight | 1 Ounces |
| Liquid Volume | 295 Milliliters |
| Manufacturer | Sol De Janeiro |
| Number of Items | 1 |
| Other Special Features of the Product | Not Tested On Animals, Vegan |
| Product Benefits | Proprietary SOL Seal Technology™ builds amazing hair strength, repairs split ends, and prevents future damage. |
| Scent | Vanilla |
| Scent Name | Vanilla |
| Special Feature | Not Tested On Animals, Vegan |
| Suitable Hair Color | All Hair Colors |
| UPC | 810912033665 |
| Unit Count | 10.0 Fluid Ounces |
C**A
Amazing shampoo – highly recommend!
I’ve been using this shampoo for a while now and I absolutely love it. It leaves my hair feeling super soft, smooth, and really healthy-looking. One of my favorite things about it is the scent—it smells so fresh and clean, and it lingers just the right amount without being too strong. The texture is really thick and creamy, so you only need a small amount to get a good lather. That means the bottle lasts a long time, which is a big plus. Overall, this shampoo has made a big difference in the way my hair feels and looks. I definitely recommend it to anyone looking for a high-quality shampoo that delivers results!
J**S
Smells great
Smells good and works good
J**P
The smell is heaven
Smells amazing!! Love it! 9/10 it does leave my hair a little greasy but it smells like a dream
G**Y
Delicious aroma, and great results
Great hair product line that delivers a Shiny and silky hair. My only issue is that the packaging needs a better design, because shampoo and conditioner are so similar and easy to get confused especially when you're under the shower trying to figure out which one to use.
D**Y
Smells Amazing but Just OK
I mostly buy the SOL DE JANEIRO Brazilian Joia Shampoo for the smell — it’s incredible and definitely the best part of the product. Otherwise, it works like any other regular shampoo. Not bad at all, just not special beyond the scent.
L**E
Soooo awesome!
Just awesomeness in a bottle! Pricey, but your hair will smell so good after using this. I’m obsessed! All of their products are high quality and I wish I could be a representative for the company.
M**M
UGGG😍😍
Such a beautiful smell! It’s a little travel size but I still haven’t run out and I’ve had it for 2 months now! And I don’t use it every shower obviously it wouldn’t last 2 months if so, BUTTTT u only have to use a little bit and it’s very soapy and bubbly with just a drop! It makes my hair sooooo soft and the smell lingers and my hair smells good for days! It doesn’t leave dandruff, it’s way better than my other shampoos I’ve ever used. Very effective it cleans your hair good! It last a long time and is so worth the buy! Just do ittttt
D**Y
Smells good, But…
I didn’t really like it. It was too heavy for my fine hair.
Trustpilot
1 month ago
2 months ago