HeilalaPremium Vanilla Bean Paste – 2.29 oz | Chef-Preferred | Ethically Sourced Bourbon Vanilla | Founded in Tonga, Giving Back with Every Jar

Taste good

First time trying this company, very good quality vanilla paste

Love this vanilla bean paste! I use it in all of my cookies that I bake and I bake often and many different kinds of cookies.

So far, so good. I made this purchase after buying several jars (and going quickly thru them) of another brand (i won't post name here because i don't want you to think i'm a troll for that company). I made the leap with this large jar and hefty price tag, but I was pleasantly surprised that I needed less of this brand in my baking. This greatly stretches out the cost and makes it a super efficient purchase. (Note: the label on Heilala equates 1 teaspoon to 1 vanilla bean pod whereas other brands equate 1 TABLEspoon to 1 vanilla bean. I find that I need two teaspoons to match a vanilla bean and to replicate the same taste in my baking.)Overall, I'm pretty happy that this jar is lasting me a while and my customers aren't noticing any difference in taste or texture.END RESULT: quality taste that gives me a better bottom line; however I am only giving 4 stars because I do feel the vanilla taste is not as strong as a Madagascar Bean or paste, as the description suggests.

This is my second purchase of vanilla bean paste. My first purchase was for a different brand which was supposed to be high-quality and was more expensive. It was thin and didn't have as much of the "caviar" (small flecks of actual vanilla) as I expected. Not wanting to give up, I purchased this product and was amazed at the difference! When opening the jar, the smell was sweet but not cloying. The consistency was thick, which meant it wasn't watered down. There are visibly tons of "caviar" in even a 1/4 tsp. I subbed out liquid vanilla for this in my favorite chocolate chip cookie recipe and I was impressed by the flavor. You could also see the "caviar" dispersed throughout the final product, which added to the appeal and gives baked goods a sense of sophistication. The taste is smooth and balanced- robust but not overwhelming. I will be adding this product to my baking lineup for sure. For those that are worried about spending- just give this product a shot and let it speak for itself! You don't have to use it in every single baked item, but it does give something special when you want to go above and beyond.

Its got excellent flavor

Great Stuff

Its more of a liquid vanilla (slightly thicker than normal vanilla) with ‘vanilla seeds’ - and while it DOES lend a REAL vanilla aroma/taste to your baked goods - calling it a VANILLA BEAN PASTE is a bit of a stretch - and that’s the only reason I didn’t give it a full 5 star review. To me the ‘paste’ label is deceptive and I almost wanted to give it a 3 star rating for that reason. Nevertheless it IS a good vanilla. It’s just not a PASTE.